Design thinking as a concept for inspiring innovation
DOI:
https://doi.org/10.24136/ceref.2024.010Keywords:
design thinking, innovation, creative design, business modelsAbstract
The article presents information on the method of creating and implementing innovative solutions in the form of new products, innovative technologies, services, strategies, processes, educational programs and even business models, among others. The method of Design Thinking was characterized as a method of design thinking that supports the development of innovations and providing a guarantee of out-of-the-box solutions, juxtaposed with examples of how to use the knowledge gained in professional practice. Modern companies are increasingly competing with each other in the battle for the customer, using various techniques to do so. One such technique is the concept of design thinking (Design Thinking). The article introduces the essence of Design Thinking and describes the activities of the various stages with an indication of selected tools.
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