Impact of environmental awareness and attitudes on micromobility use: Analysis of generation Z intentions using the Theory of Planned Behaviour
DOI:
https://doi.org/10.24136/cxy.2025.005Keywords:
micromobility, Theory of Planned Behaviour (TPB)Abstract
Motivation: Record temperatures and intensification of extreme weather events observed in recent years have contributed to the implementation of sustainable transport systems. One way to reduce CO2 emissions and thus improve the quality of life is through micromobility, which encompasses bicycles and electric scooters.
Aim: The aim of this study was to identify factors influencing the intentions of Generation Z representatives to use micromobility. In accordance with the assumptions of the Theory of Planned Behaviour (TPB), particular focus was placed on analysing the impact of attitudes, subjective norms, and perceived behavioural control.
Materials and methods: The study employed a survey conducted among 167 students from various academic programs. Survey results from the study conducted in May 2025 were subjected to statistical analysis using AMOS and SPSS tools. Correlations between TPB model variables and their impact on students’ attitudes toward micromobility were analysed.
Results: Analysis results demonstrated positive attitudes toward micromobility and a significant impact of subjective norms and perceived behavioural control on students’ attitudes toward using these modes of transport. Additionally, environmental awareness was found to be a key factor strengthening pro-environmental attitudes, suggesting the need for further environmental education of Generation Z.
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