Search Results for privacy on social media personalized advertising self-disclosure privacy calculus theory

Generation Z's perception of privacy on social media: Examining the impact of personalized advertising, interpersonal relationships, reference group dynamics, social isolation, and anxiety on self-disclosure willingness

Zoltán Rózsa, Lucia Ferenčáková, David Zámek, Jana Firstová

DOI: https://doi.org/10.24136/oc.2956
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